The Art of Getting People Talking

In my presentation earlier this week, one of the core concepts I shared was the importance of creating “talkable touch points” that encourage your guests and visitors to talk online: creating and sharing social media content that promotes your brand.

Sometimes this “trigger” is a special amenity, and sometimes it’s literally a piece of art. I like this piece of 3D street art that Joe Hill created for our client Corinthia Hotel London:

What are you creating to get people talking?