En Casa del Herrero Cuchillo de Palo

 There is an old saying in Spain that loosely translates to, "in the house of the ironsmith the kids eat with wooden knives". The saying refers to the fact that often times what one focuses on professionally does not get used in their own home and it applies to us here at ReviewPro. We are specialists in online reputation and social media management yet, up until now, we have not even had our own blog, Facebook, Twitter etc. For more than a year and a half, we have been developing a web-based analytical tool that allows hoteliers to effeciently aggregate, organize and manage their online reviews and presence in social media. Over the last several months, we have quickly become the leading pan-European provider of social media metrics for the hotel sector. Along the way we have been so focused on "making steel knives for our customers" that we neglected the fact that we were using "wooden knives" at home. Read More

08 Jun 2010 by ReviewPro in ReviewPro News

Managing Your Hotel’s Online Reputation Just Got Easier

ReviewPro, the first European aggregator of hotel reviews and opinions, announces the launch of the beta version of ReviewPro. Designed exclusively for the hotel sector, ReviewPro is an innovative, web-based analytical tool that aggregates, analyzes and classifies what consumers are saying about individual hotels on the Internet. ReviewPro offers products that were designed to serve the specific needs of both individual hotel operators and multi-establishment chains. Built on semantic search technology and proprietary ranking algorithms, both of the company’s products include a reputation performance score that tracks an individual hotel’s performance over time and compares it against competitors. Referred to as the Global Review Index™, this score is a weighted-average that is calculated against key variables such as the number of reviews, the degree of customer satisfaction and the quality of the review source. Read More

20 Oct 2009 by ReviewPro in Best Practices